In the News: “Virtual aircraft trolley with touch-free payments to roll out” – Runway Girl Network
Bluebox in partnership with RiM to remove touchpoints via offline touchless payments
John Walton, contributing editor at Runway Girl Network, covered Bluebox’s partnership with Retail inMotion, announced in June 2020, highlighting the significance of offering touch-free solutions amidst the global coronavirus pandemic.
As Walton writes: “With the physical menu card and inflight magazine currently viewed as fomite hotspots, the idea is instead that browsing, ordering and card payment happens on passengers’ own devices via a RiM app installed on the Bluebox Wow wireless IFE box, and that the crew in the galley are then notified for a contact-minimized order dropoff.”
Speaking of the integration of the two companies’ systems and providing a solution that works without connectivity, Bluebox’s Director of Business Development, David Brown, is quoted saying: “Wow is an offline system on board, and that’s one of the tricky bits: to have the PCI compliance in an offline mode. We’d already achieved that with our Wow box. RiM’s whole module and their software is also PCI compliant, so the architecture of both companies’ products fits nicely.”